Problem: Shoppers need a clear way to get a quote for their auto insurance.
Solution: Provide an efficient user interaction by leveraging usability research findings.
Design strategy: Visual queues such as transition animations and choreography reduces cognitive load assures progress while gathering and providing relevant information.
Result: An animated progress bar and slide transitions are instrumental and simple ways to ensure completion of the flow.
When a users intention is to provide information within a flow to gain a quote, visual queues such as transition animations or progress bar indicators are a small, yet effective ways to communicate the success of each step.
A dropdown animation may also be utilized for multiple driver auto insurance quote flow.
